Gearhead Outfitters, the family-owned specialty retailer led by Jonesboro’s Ted and Amanda Herget, has announced the opening of its newest location at the Walmart Home Office in Bentonville. The store represents a celebration of lifestyle and community partnership in the place where Walmart began.

“We believe strong communities make everything possible,” said Ted Herget, founder of Gearhead Outfitters. 

“Walmart’s decision to invest in Bentonville is a reminder of how powerful that connection can be. Walmart’s roots run deep here, and their continued investment shows how much they value the people who built that legacy. We’re honored to stand alongside them in Bentonville, serving this community together and carrying forward the spirit that makes it so special.”

The new store reflects Gearhead Outfitters’ belief that when you support the community, the community supports you. Nestled within the Walmart Home Office, the shop will provide thoughtfully curated apparel, footwear and lifestyle essentials—products that fit seamlessly into the daily rhythm of Bentonville life and beyond.

“We’ve always believed in meeting our customers where they are, and the Walmart Home Office is a dynamic hub of activity and innovation, said Ashlyn Cornell, director of operations for Gearhead Outfitters. “This store allows us to share our passion for living fully with a new audience, while also honoring the Bentonville community that gave Walmart its start.”

For Gearhead Outfitters, this opening is about more than retail—it’s about carrying forward the spirit of Bentonville and strengthening ties between people, place, and purpose. By joining Walmart in its commitment to the community, Gearhead Outfitters is proud to be part of Bentonville’s story of growth and vision.

Founded in 1997 in Jonesboro by Ted Herget, Gearhead Outfitters is built on a love of lifestyle and community. From one small shop to a nationally recognized brand, Gearhead has grown while staying true to its family-owned roots and mission of service. Today, the company continues to inspire people to live active, meaningful lives—however they define adventure.